FAIRWILD WEEK 2018 – Concept Strategies

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There is insufficient awareness concerning sustainability for wild harvested plant ingredients or of the existence of the FairWild certification standard.“FairWild Week” will work to create a dialogue with consumers about plight of wild plants and work towards market transformation through engaging companies on sustainability issues. TRAFFIC and FairWild Foundation.
Overview - FAIRWILD WEEK 2018 – Concept Strategies
Behaviour: Consumers
Language: EN - English