Stop Raising Awareness Already

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Too many organizations concentrate on raising awareness about an issue—such as the danger of eating disorders or loss of natural habitat—without knowing how to translate that awareness into action, by getting people to change their behavior or act on their beliefs. It’s time for activists and organizations to adopt a more strategic approach to public interest communications. StanfordSocial Innovation Review, 2017
Website - Stop Raising Awareness Already
Language: EN - English
Country: USA