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Found: 174 resources
Showing: 15 resources • from 121 to 135
News -NSMC video on what it takes to make a marketing project successful
Year
2013
Video
NSMC video on what it takes to make a marketing pr...
Video to explain what it takes to make a marketing project successful. © National Social Marketing Centre (NSMC)
EN - English
2,001 Views
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Year
2013
Toolkit
NSMC tool to identify incentives/rewards and barri...
EN - English
2,074 Views
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Year
2013
Paper
TRAFFIC Bulletin Vol. 25 (No. 1) 2013
Overview of the origins of TRAFFIC's five step process for behaviour change and how it is being used to reduce demand for illegally traded threatened species products in Asia.
EN - English
2,207 Views
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News -NSMC Tool for behavioural analysis
Year
2013
Toolkit
NSMC Tool for behavioural analysis
EN - English
2,235 Views
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Year
2013
Research
NSMC case study on changing human behaviour relate...
PCI Media Impact formed a coalition of 13 local organizations in Loja Province, Ecuador, in order to implement a My Community communications intervention to reduce contamination of the local surface drinking water supply. Contamination was caused by sewage from farm animals, deforestation causing soil erosion, and improper disposal of toxic wastes such as batteries. The My Community intervention was tripartite consisting of (1) an entertainment‐education radio drama, (2) accompanying radio talk and call‐ins, and news programs on local media outlets, and (3) the formation of EcoClubs in local s...
EN - English
2,291 Views
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News -NSMC presentation on social marketing for behaviour change
Year
2013
Presentation
NSMC presentation on social marketing for behaviou...
Comprehensive presentation on social marketing for behaviour change. © National Social Marketing Centre (NSMC)
EN - English
2,499 Views
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Year
2013
Report
Rhino Demand Reduction Strategy
Rhinoceros
Governments
EN - English
2,403 Views
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News -NSMC video to explain social marketing
Year
2013
Video
NSMC video to explain social marketing
Video to explain what Social Marketing is. © National Social Marketing Centre (NSMC)
EN - English
2,514 Views
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News -NSMC guide to write a 'Challenge Statement'
Year
2013
Toolkit
NSMC guide to write a 'Challenge Statement�...
EN - English
2,167 Views
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News -CITES Rhino Working Group, Rhino Demand Reduction Strategy
Year
2013
Resources
CITES Rhino Working Group, Rhino Demand Reduction ...
Governments
Policy and Law
EN - English
Thailand
2,918 Views
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News -NSMC tool to identify competing behaviours
Year
2013
Toolkit
NSMC tool to identify competing behaviours
Tool to help you consider what other behaviours may be competing for the time and attention of the target audience and w...
EN - English
2,156 Views
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News -NSMC case study on use of social marketing for golden snub-nosed monkey conservation
Year
2013
Research
NSMC case study on use of social marketing for gol...
Fuel wood is a key source of energy for many families in developing areas of China. Fuel efficient stoves are often iden...
Other Species
EN - English
China
2,884 Views
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News -Monitoring of illegal trade in ivory and other elephant specimens - ETIS Report of TRAFFIC
Year
2013
Report
Monitoring of illegal trade in ivory and other ele...
Sixteenth meeting of the Conference of the Parties; Bangkok (Thailand), 3-14 March 2013; CoP16 Doc. 53.2.2 (Rev. 1) - In...
Elephants
EN - English
2,938 Views
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News -NSMC tool for target audience segmentation
Year
2013
Toolkit
NSMC tool for target audience segmentation
Tool to get you thinking about the initial target audience segmentation characteristics. © National Social Marketing Cen...
EN - English
2,500 Views
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Year
2013
Research
NSMC case study on use of social marketing for tig...
The Nam Et Phou Louey National Protected Areain the Lao People’s Democratic Republic contains the last confirmed breeding population of tigers (Panthera tigris) in Indochina. There are two main threats to tigers, direct killing of tigers and the illegal hunting of wild ungulates, the tigers’ principle prey. Villagers living around the National Protected Area rely on these same ungulates as an important source of protein in their daily diet. The illegal hunting of tigers and prey for commercial trade is unsustainable and is driven by a lack of ownership by local villagers who engage in illegal ...
Tigers
EN - English
Ecuador
2,585 Views
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